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Current Usage and Future Opportunities for Insurers


Authors:

Mark A. Breading, Partner

Publication Date: December 6, 2011

Number of Pages: 13

Price: $995.00 USD

Insurers were early adopters of mobile technologies for basic communications, but what is the current state of the art in the industry? This research report addresses that question, assessing the usage and plans for customer-facing mobile apps, as well as deployments for employees, agents, and adjusters. Platforms, types of apps, and examples from specific companies are provided in the report. 

The Mobile Technology Universe answers the following questions:
 
• What is the true scope of mobile technologies and which domains have the most potential for insurance?
• What is the current state of adoption by P&C and L&A insurers in North America?
• How do insurers plan to leverage mobile technologies in the coming years?
• What are leading examples and future possibilities of mobile usage in each area of the business – such as marketing, distribution, underwriting, and claims?

Insurers, IT solution providers, and service providers, will find this report useful. Figure 1 illustrates insurer’s current usage of mobile technologies the enterprise.

Table of Contents

  • Executive Summary 3
  • The Mobile Universe 4
  • Mobile Technology Domains 4
  • Mobile Technologies Adoption 5
  • Examples of Mobile Apps in Insurance 8
  • SMA Call to Action 12
  • About Strategy Meets Action 13