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A SMA Research Brief


Authors:

Mark A. Breading, Partner

Publication Date: February 29, 2012

Number of Pages: 4

Price: $95.00 USD

This SMA Research Brief takes a concise look at the status of mobile apps in the insurance industry. It gives perspective on what apps insurers have deployed or are in the process of implementing. The report highlights strategies that insurers should consider for moving beyond experimentation to the next level of mobile app deployment and discusses opportunities for the coming era of mobile technologies.