Innovation in Insurance: From Strategy to Execution

An SMA Research Brief

Deborah M. Smallwood, Senior Partner
Publication Date:
October 15, 2013
Number of Pages:
$395.00 USD

This research brief highlights how 2013 has been a breakthrough year for innovation in the insurance industry. The experiments and initiatives begun in and before 2012 are spreading across the business and delivering high value.

The brief is based on a new SMA research study that addresses why and where insurers are investing in innovation, what kind of business drivers are causing insurers to invest money and human capital in innovation, and which areas of the business are the most innovative today. It also covers how insurers expect innovation focus will change over time.