AI in P&C Commercial Lines: Insurer Progress, Plans, and Predictions

An SMA Research Report

Mark A. Breading, Senior Partner
Karen Pauli, Principal
Publication Date:
October 9, 2020
Number of Pages:
$1,495.00 USD

Artificial Intelligence (AI) is transforming the P&C commercial lines insurance business. The AI umbrella covers a number of technologies, and it is critical that commercial lines insurers review each technology for applicability for their specific business segments. How do insurers plan to include AI in 2021?

This report provides survey results for six AI technologies: machine learning, computer vision, natural language processing, new user interaction tech, voice tech, and robotic process automation. Charts illustrate 2021 interest levels and adoption maturity ratings for each technology. Additionally, business value rankings are shown for underwriting, claims, policy servicing, distribution, and billing. An evaluation of each technology is included, as well as a separate analysis for AI in commercial lines underwriting and claims. The report concludes with SMA’s distinctive Call to Action.

20201008 AI CL

Table of Contents

  • Artificial Intelligence Technologies: At the Heart of Transformation 3
  • Insurer Progress and Plans for Six Key AI Technologies
  • Insurer Progress and Plans for Each AI Technology 5
  • Machine Learning
  • Computer Vision
  • Natural Language Processing (NLP)
  • User Interaction Tech
  • Voice Tech
  • Robotic Process Automation (RPA)
  • AI in Underwriting and Claims 11
  • AI in Commercial Lines Underwriting
  • AI in Commercial Lines Claims
  • SMA Call to Action 14
  • About Strategy Meets Action 15