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Viewing entries written by Judy DeLaRosa

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Myth or Reality? Customer Experience is a Discipline Unto Itself

January 15 2021 | Judy DeLaRosa

Today, when people talk about the customer experience, there is an idea, or a myth, if you will, that customer experience is a discipline unto itself. Consider this scenario: Let's say you've appointed a head of customer experience, and it’s likely they are part of your senior management team.

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